Logo-types for bidwith.me, an entertainment auction website and the network marketing company behind it, vicesus.com. Bidwith.me is directly for the customers interested in the auctions so an element of fun was important, while Vicesus.com is aimed at the business opportunity offered through its affiliate program and is more corporate in nature. Initially working on the bidwith.me logo, the overall aim was to capture the right balance between fun & entertaining and professional & reliable. It was also important that the ‘b’ could function as a stand alone icon, with a simple and sturdy enough shape to easily fit inside a coin illustration or small circle and still remain recognisable.

p {
    font: 15px/28px 'Open Sans', "Helvetica Neue";
    color: #86888A;
    -webkit-font-smoothing: antialiased;
}

Initially working on the bidwith.me logo, the overall aim was to capture the right balance between fun & entertaining and professional & reliable. It was also important that the ‘b’ could function as a stand alone icon, with a simple and sturdy enough shape to easily fit inside a coin illustration or small circle and still remain recognisable.